This campaign is a visible reminder of this crucial responsibility. In the aftermath of Sept.
Q: Will it expand into radio or television? This is NSA's first use of these methods to increase information security awareness.
A global intelligence-gathering organization and the country's premiere code-breaking agency, the NSA provides its information to the White House, the t Chiefs of Staff, Acternoon commanders and other agencies of the U. Waldrep [Thanks to A for the small text on the posters: "The success of America's campaign against terrorism depends on you.
Afteronon A global intelligence-gathering organization and the country's premiere code-breaking agency, the NSA provides its information to the White House, the t Chiefs of Staff, military commanders and other agencies of the U. Use secure communications when discussing classified or sensitive information.
Don't help America's enemies plan another attack. Into consumer publications? Q: Will it expand beyond the military services? Artist: Richard L.
A: Yes, although the NSA has an ongoing, active public presence within the information assurance, defense and academic communities through conferences, af of brochures and other materials, vendor and government partnerships, and educational programs. A: Our contract is aimed strictly at members of the U.
Q: Is this NSA's first ad campaign with a paid media vendor? Q: What's your budget for this campaign?
Practice good computer security when accessing the Internet. However, the agency did agree to answer a list of questions submitted by AdAge. Armed Forces in the area of protecting information, it is impossible to gauge its effectiveness accurately.
A: Because the ad campaign is only one element in the overall training and awareness of the U. The increased threat of terrorism has intensified the demand for our military personnel to remain vigilant and alert, always on guard protecting information that our enemies could use to undermine our national security and harm the nation.
We believe that, as in all successful public awareness initiatives, we will have influenced our target audience by using this traditional mass-marketing strategy. Q: Is this NSA's first ad campaign with a paid media vendor? Practice good computer security when accessing the Internet.
However, the are a highly visible reminder to our military personnel of their crucial role in protecting information. NSA developed a series of four military prints to deliver the information security message to decision-makers in the U.
A: Our contract is aimed strictly at members of the U. Q: What's your budget for this campaign? However, the agency did agree to answer a list of questions submitted by AdAge. NSA developed a Afrernoon of four military prints to deliver the information security message to decision-makers in the U. Our enemies are unlike any we've enountered before.
Armed Forces in the area of protecting information, ax is impossible to gauge its effectiveness accurately. Q: Has it been effective? Wall posters The ad images have also been used for large wall posters that will be hung in military facilities. We hope to increase the awareness of military personnel to the absolute necessity of guarding sensitive information, using secure communication methods and practicing good computer security.
Department of Defense and its allies. Handle and discard memos, documents, correspondence and s appropriately.
These prints capture the graphic style of security awareness posters used during World War II. NSA believes in the importance of these efforts to raise the awareness of our military personnel to this critical element of our warfighting and defensive strategies. Q: Who is the ad agency? The increased threat of terrorism has intensified the demand for our military personnel to remain vigilant and alert, always on guard protecting information that our enemies could use to Afternion our national security and harm the nation.
To achieve this goal, we use a "Defense-in-Depth" strategy, a balanced focus on three primary elements: people, technology and operations. Don't arm them with information that can harm us. A: Because the ad campaign is only one element in the overall training and awareness of the U.
Use secure nwa when discussing classified or sensitive information. Part of NSA's mission is "information assurance," the protection of the communications and information systems of the U.
In addition, we repackaged these same graphics and same message into a series of print in Military Times, a publication that exclusively targets the American military. Like all aspects of budget for the ultra-secret NSA, the advertising campaign's cost is classified.